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The European card market is relatively underdeveloped and we
have worked for both US and European players interested in making
the most of the opportunities. Our work has covered not only
global credit cards but also retailer cards and stored-value
payment cards.
Recent Assignments:
- Analysis of the UK credit card market for a leading US
monoline issuer, which subsequently entered the market
- Advice for a global credit card organisation on its European
strategy, involving detailed analysis of the plastic card
market, and on legal and regulatory issues
- Major reports on the US and European card markets, covering
the key issues for success and providing case studies of
the world's leading issuers
Publications:
Mondex and the stored value card revolution in Europe
(Smith Barney)
The European credit card market: opportunities and challenges
(Smith Barney)
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